ashley mcelmurry

Welcome to the spot. Here you will find copy that I have written and edited for multiple platforms. I have dabbled in the transforming world of fashion for Papercity Magazine, curated listicles for Heartland consumers for Wide Open Media, wrote in awe of musicians I love for Austin's MUD Magazine and have spent the past two and a half years as a Copywriter at Wpromote, an LA-based agency. Before moving to Wpromote's Marketing team, I focused my efforts on producing content for clients such as Marriott, SHEEX®, Vacations by Marriott, Capital Senior Living, Greystar®, Windsor, Pelican Water Systems, Ember, YMT Vacations, Baby Brezza, Enviroscent, Klipsch®, and many more. I have also had work published on HelloGiggles and Marriott Traveler. Now, my daily operatives include copywriting and copyediting emails, press releases, white papers, case studies, social posts, newsletters, and event-based branding. I also manage the formatting and editing of the blog through WordPress. When I am not putting pen to (digital) paper for Wpromote, I am running Social Media for DTLA's newest restaurant (@VDTLA) and freelancing for FabFitFun Magazine. 

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FabFitFun •

Natural Wines: Why We Love Them And What We're Sippin' On

For years we have been making the case that wine is “au natural.” When advised to put the glass down and drink some water, we say, “What is more refreshing and hydrating than a glass of grapes from Mother Nature herself?” However, not all wines are considered natural. In fact, most of them are not. A lot of wines have ingredients in them that cause hangovers, acid reflux — you know, the stuff we don’t like. So, we’re chatting about natural wines, some of the benefits that come with drinking na
FabFitFun •

Your Perfect Nail Color, According to Your Zodiac Sign

We’re not here to tell you what kind of day you’re going to have or what dating you must be like (@BennyDrama has you covered on that). However, regardless of what your horoscope says, you can get through any day — no matter how good or bad — with a bomb polish painted on your nails. What better way to choose a color than by opting for one that truly represents you? From a shimmery color for our queen-bee Leo down to the soft pink for our compassionate Pisces, we’re breaking down what polish su
FabFitFun •

At-Home Workout Equipment You’ll Actually Use

Finding the motivation to get off the couch and on your feet is like playing a game of hide-and-seek. Your motivation is somewhere around the corner and searching for it is almost as exhausting as working out. But, what if you had some sidekicks that made working out…sort of fun? We’ll be the first to admit that we are not always puttin’ in work. But with stay-at-home orders making online workouts readily available, all you really need is some at-home equipment to get you inspired. You can sho
FabFitFun •

The Best Superfood Powders for Your Daily Dose of Greens

If you truly want to live your best life, it all starts with the nutrients you’re consuming. Your diet has such a large impact on your well-being, and it can supremely affect your energy level and immune system — something that is especially crucial right now. Did you know that eating a lot of processed foods can actually mess with your immune system? While ordering McDonald’s via Postmates on the reg is tasty, it won’t help you detoxify your body or set you up for the energy you need to thrive
FabFitFun •

The 6 Health and Beauty Benefits of MCT Oil

In the world of health and beauty, we’re always looking for the next best supplement. And while there seems to be a torrent of products on the market that can make us look and feel our best, that doesn’t mean they’re doing just that. That’s why we have to shuffle through the facts. Enter a breakdown of a popular oil that has nutritionists, beauty lovers, and the rest of the Internet guzzling. MCT oil, also known as a medium-chain triglyceride, is a supplement that can be added to your morning s
FabFitFun •

6 Ways Poor Posture Can Affect Your Overall Health

There are so many little acts of kindness we can do for our bodies and flexing that “good posture” muscle is one of them. We know you’ve heard it time and time again that good posture is incredibly important. “You should be able to balance a pencil on your head,” said every adult ever. However, they might have been on to something. Bad posture looks, well, bad — but it can also have detrimental effects on your overall health. Don’t believe us? Sit up straight and take a look at some of the fact
FabFitFun •

Do Hangover Prevention Drinks Really Work?

Hangovers: Nature’s cruelest punishment for a time well had. It’s never fair and always an inconvenience. When you think of a hangover you think of mornings in bed with Advil in one hand, the TV remote in the other, and a puddle of your own tears on the floor beside you. In hopes of making your mornings after a little bit better, we’re answering this one big question: do hangover prevention drinks really work? First, what causes hangovers? According to ScienceAlert, “alcohol is a diuretic, s
FabFitFun •

5 Gut-Friendly Alternatives for Coffee Lovers

You and your morning coffee go together like Thelma and Louise, peanut butter and jelly, Frodo and Sam — and the list goes on and on. But if you’re one of the unlucky ones, coffee can profoundly upset the gut and disrupt the digestive system. While there’s no hard evidence to back up that giving up coffee has benefits, drinking caffeine puts your body into fight-or-flight mode, which tends to cause heartburn, leaky gut, IBS, diarrhea, and constipation. That’s because coffee contains natural ac
Wpromote •

A Marketing Guide On How To Properly Use Pronouns

A pronoun is a word that can function by itself as a noun phrase and that refers either to the participants in the discourse (e.g., I, you ) or to someone or something mentioned elsewhere in the discourse (e.g., she, it, this). The use of pronouns is becoming more and more important, not in terms of how often they’re used—but how they’re used. Pronouns are closely related to gender and can be necessary signals of acceptance and affirmation of identity. They is both singular and plural. And whi
FabFitFun •

Your Guide to Dating While in Quarantine

Dating during a pandemic can seem odd. We’re not entirely sure when life will feel normal again, therefore we are forced to forgo in-person date nights with the cutie from Hinge. The single life is fabulous, don’t get us wrong. But it’s refreshing when you find someone that can complement you (not complete you) — which is why we’ve put together some tips for finding your forever and always during the quarantine. First, let’s discuss the benefits of single life during coronavirus According to
FabFitFun •

Cute Items to Spruce Up Your Home

Safer-at-home orders are still in effect, which means we’re going to be spending time indoors for a bit longer. If you’re looking to enhance your personal space, kate spade new york has just the items that will give your home a quick and easy makeover. From cups adorned with strawberries to cheeky storage bins, check out our favorite home decor items that have must-have written all over them. You can snag these products and more in the World of Kate Sale, which is open to all FabFitFun members
FabFitFun •

5 Facial Steamers We Love (And Why You Need One)

Thanks to safer-at-home orders, we’re granted the freedom to get creative with our beauty regimens. At-home manicures are a hit and avid cosmetic gurus are experimenting with skincare treatments like mad scientists. However, there’s a beauty product out there that is pretty straight forward and doesn’t require you to drop $100 on a facial (although nothing wrong with treating yourself, ladies and gents). Facial steamers are all the rage and we’re here to back that rage up with some facts. What
FabFitFun •

4 Tips for Keeping the Love Alive at Home

We’ll say what we all don’t want to say: how in the world are we supposed to feel the love during quarantine? Whether you’ve been with your partner for quite some time or in the early stages of companionship, safer-at-home orders have made it difficult for us to feel the love. To help you (and us) during this odd time, we’ve decided to round up some helpful tips and expert advice on how to keep your love life alive and well while at home. Talk about how you’re feeling Are you stuck in quaran
FabFitFun •

10 Dessert Recipes to Satisfy Your Sweet Tooth (If You're Over Making Banana Bread)

Don’t get us wrong, we love banana bread just as much as the next person. There’s nothing like turning those whittled bananas into something marvelous and made of carbs. But we can’t go on like this forever – not when there is an Instagram world full of delectable dessert recipes beyond banana bread. The recipes below are quite simple and will have you daydreaming of summer and lavender fields. Settle in for a sweet ride as we guide you through your next baking adventure. If you’re looking for
FabFitFun •

5 Beauty Products to Protect Your Skin From Blue Light

As we continue to stay at home, there’s one thing we can all agree on: we have gotten well acquainted with our screens. Our laptops, phones, and TVs are slowly becoming our best friends, and with that comes their baggage – the blue light. According to Paula’s Choice, a skin care company rooted in smart and safe beauty, “long-term exposure to blue light can cause damage to the skin such as inflammation and the weakening of the skin’s surface. Simply put, blue light promotes stressors in skin tha
Wpromote Blog •

From Crisis Reactive to Recovery Proactive: Expert Insights Into Digital Marketing Budgets & Goals

If you’ve made it here, chances are you’re still in the thick of it all. Coronavirus continues to impact the digital marketing world, yet we remain relentless: by creating smart strategies and gaining new insights that will set us up for success now – and in the future. The best way forward, we’ve learned, is to put our heads together to figure out the burning questions– and try to get some answers. That’s why we hosted some incredible digital marketing leaders from brands like Whirpool and Nit
FabFitFun •

8 Best Websites to Learn New Skills at Home

So you’ve gone through your April reading list in the first week and you’re ready to learn something new. Maybe you’ve been wanting to learn a new language or dive deeper into Google Analytics for a while? Whatever it is that brings you here, we know that social distancing puts you in the best position for hunkering down and learning a new skill – and we’ve got a roster of websites that will support you on your inquisitive journey. If you want to learn a new language…try Rosetta Stone Imagine
FabFitFun •

DIY Face Masks You Can Make With Ingredients in Your Pantry

As the days start to blend together, we know you could use a few things to help you stay creative during this time. That’s why we’re providing you with some quick and easy recipes to help you concoct the mask of your dreams. Whether you want to moisturize your dry skin or want to make the most of the extra downtime, we’ve got DIY masks that do it all. The best part? For most of these, all you have to do is turn to your pantry or refrigerator in order to get things started. Turmeric Face Mask by
Wpromote Blog •

Adapt, Evolve, Prevail: Insights To Guide Digital Marketers Through The Coronavirus Crisis

We’re all facing a lot through this crisis, both at home and at work. That’s why we brought together some of the smartest minds in digital marketing to discuss all of the changes affecting the digital marketing world — and how we can get through it and even succeed. Mike Mothner, CEO of Wpromote, led the conversation. We hope this will give you a better understanding of what marketers are doing right now — and give you some ideas you can take back to your team today that will make an impact tom
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